To be updated with the latest trends implies knowing what’s in fashion in different countries. If you don’t want to be left behind the seasons’ news, take this Style Atlas as a valuable tool to enhance your own style. Today, a glance at Stella McCartney, John Galliano, Alexander McQueen, Ozwald Boateng, Burberry, Paul Smith…The list could be endless. Furthermore, London’s long tradition in the fashion industry promises new fresh material for years to come.
Nadia Borovikova and Jim Hu,two young local designers think over London’s trends, its most influential celebrities, as well as this season’s highlights.
Dress like a local
As London is one of the World’s melting pots,there’s people coming from everywhere. Thus, you can find someone wearing a basic white t-shirt and, as you keep walking, you may see an Indian woman wearing her saree. Despite this variety of ethnic groups and clothes, experts confirm that the London style does exist.
How would you describe the London style?
Nadia:People have a strong style, hard to define. It’s a well done mix,they wear clothes in an unusual way.
Jim:I’d say women in London have plenty of confidence. They look comfortable in whatever clothing they wear. Awoman from London is different from ordinary people: she has her own fashion category!
Which are the wardrobe staples?
Nadia:Leggings, particularly those made of cotton.
Jim:Sexy yet simple dresses.
They give thumbs up to…
Nadia:Black! Women in London also like adding vintage itemsto their outfits.
You’ll hardly ever find a woman from London wearing…
Nadia: Feminine clothes.
J i m : Naive dresses
How much do they spend on grooming?
Nadia:Well, they are always dressed to kill!As they have very busy lives, they make the most of the time and apply the make-up on the tube, for example.
What about the hair?
Nadia:They leave the house with wet hair!
British Fashion Icons
According to Nadia and Jim the main British fashion icon are Kate Middleton, Alexander McQueen and John Galliano.
Ph: glamour.com, worleygig.files.wordpress.com and marieclaire.media.ipcdigital.co.uk
Spring-Summer season 2015 in…
Nadia Borovikova:Fresh green
Jim Hu:Light grey and white
Nadia Borovikova:Ehhh… Triangle?
Jim Hu:Loose fit
Nadia Borovikova:Big glasses
Jim Hu:Glasses and sandals, for men and women.